December, 16, 2014

A1QA case study

A new case study has been added to our portfolio. Our cooperation with A1QA has started almost 10 month ago when the company was looking to build a top-notch reputation and increase business revenue on the Russian market. A1QA is a leading provider of full-cycle quality assurance and application testing services. The company has been operating on the global market for 12 years and employs over 400 full-time professionals.

IM Action has a long history of successfully managing online projects for IT industry. To achieve A1QA set goals we have developed an integrated strategy combining SEO and PPC services for Yandex and Google.ru. Among various techniques, IM Action SEO experts have used tree-like structured links that enable to achieve top position in SERP and capture niche non-branded traffic at-large. Well-targeted structured paid campaigns have also brought convertible traffic. 48% of all conversions was delivered from paid search traffic.

View A1QA case study and find out integrated campaign details for professional software testing company.